Like it or not, much of a project manager's role is about selling. Selling more realistic deadlines to the sponsor, selling the benefits of the project to the stakeholders, selling the importance of their work to the project team.
We try our best every day to be very detailed and fact oriented. This makes for good clean schedules and great change management processes. But lost in the facts and figures, lost in the templates and status updates, there is one of the most important keys to project success........ user perception.
Are the stakeholders sold on the fact that the "shiny new solution" is better than what they have now?
Is the project sponsor sold on the fact that when you say you need more time, you really need more time?
Is your project team MOTIVATED? Are they sold on the fact that they have an important part to play in the project?
Like it or not, you are selling. The only question is, are they buying?
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